Social Media Optimization (SMO) Services

Build Visibility. Engage Authentically. Grow Organically.

At INK LLC, we don’t just manage social media—we shape your digital identity. Whether you’re looking to grow your audience, boost engagement, or strengthen your brand voice, our SMO services help you connect, convert, and stay top of mind across platforms. 

We combine strategic planning, creative storytelling, and data-backed insights to transform your social channels into lead-generating ecosystems. 

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What We Offer

Platform Strategy & Profile Optimization

Platform Strategy & Profile Optimization

We design platform-specific strategies aligned with your business goals—ensuring your bios, visuals, and posting cadence are optimized for discovery and engagement.
Content Calendar & Creative Creation

Content Calendar & Creative Creation

We craft compelling posts, reels, and stories—from eye-catching graphics to informative carousels. Every asset is designed to spark conversation and brand recall.
Engagement Tracking & Optimization

Engagement Tracking & Optimization

We continuously monitor performance metrics such as impressions, shares, and clicks—refining your strategy based on real-time engagement patterns.
Audience & Community Interaction

Audience & Community Interaction

From responding to DMs and comments to managing mentions and reviews—we help foster trust, loyalty, and long-term relationships.
Campaigns, Giveaways & Promotions

Campaigns, Giveaways & Promotions

Run targeted hashtag campaigns, product launches, or contests that drive excitement and widen your organic reach.

Platforms We Optimize

Instagram (Reels, Posts, Highlights)
Facebook (Pages, Reviews, Groups)
LinkedIn (Company Branding, B2B Campaigns)
X (Twitter) (Trends, Threads, Retargeting)
YouTube (Shorts, Channel Branding)

Tools & Tech We Use

Content Creation: Canva, Figma, Adobe Express
Scheduling & Insights: Buffer, Hootsuite, Meta Business Suite
Analytics & Optimization: Instagram Insights, LinkedIn Analytics, Twitter Analytics
Hashtag & Competitor Tools: Ritetag, Hashtagify, BuzzSumo

Ideal For

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Want to grow where your audience already lives?